Pakistan’s digital revolution is in full swing, and Jazz is leading the charge! With a record-breaking PKR 53.9 billion investment in 2024—a 46.2% year-on-year (YoY) increase—Jazz is accelerating its transformation into a digital-first ServiceCo, driving financial inclusion, digital adoption, and AI-powered innovation at scale. 💡
Fueling Pakistan’s Digital Economy 📈
In Q4 2024, Jazz achieved 16.6% YoY revenue growth, fueled by an impressive 53.1% surge in digital revenues. This growth is driven by Jazz’s fintech, entertainment, and enterprise solutions.
🚀 Key Highlights: ✔ 4G users up 15.3% YoY to 50.6 million
✔ 4G penetration reached 70.7%
✔ Multiplay customers grew 24.6% YoY, expanding Jazz’s digital ecosystem
Building a Cashless, Digital-First Economy 💳
JazzCash continues to be Pakistan’s leading fintech platform, making digital transactions seamless and accessible. In 2024, JazzCash enabled:
💰 19.7 million active users
💳 143,000+ digital loans issued daily
📈 PKR 2.8 trillion in transactions (+63.3% YoY)
🏪 350,000+ merchant partners & 122,000 agents
“Jazz is shaping Pakistan’s digital future, moving beyond connectivity to drive financial inclusion, cloud solutions, and AI-powered services,” said Aamir Ibrahim, CEO, Jazz. “With JazzCash, Tamasha, Garaj, SIMOSA, and FikrFree, we are creating a Connected, Cashless, and Customer-Centric ecosystem—empowering over 100 million people every month with seamless digital solutions.”
Beyond Telecom: The Jazz Digital Ecosystem 🌍
Jazz is more than just a telecom operator—it’s a tech-driven ServiceCo building a smarter, connected Pakistan.
🎬 Tamasha – Pakistan’s #1 streaming platform with 17.1M MAUs, broadcasting the ICC World Cup, PSL, EPL, and Paris Olympics.
🤖 SIMOSA – AI-powered lifestyle platform, now serving 19M users (+30% YoY).
🏥 FikrFree – Pakistan’s first AI-driven insurance & healthcare marketplace, with 1.4M users and 790K policies sold.
☁ Garaj – Jazz’s cloud platform, powering 500+ businesses, with 74% business growth in 2024.
Investing in the Future of Digital Pakistan 🚀
Jazz’s PKR 53.9 billion investment is transforming Pakistan’s digital, fintech, and AI landscape. A strategic partnership with Engro Corporation is further strengthening Jazz’s asset-light, ServiceCo model, ensuring sustainable and scalable growth.
As Pakistan’s largest digital operator, Jazz remains committed to bridging the digital divide, advancing a cashless economy, and empowering businesses & individuals to thrive in a fully digital future. 🌍💡
